No baby foods sold in Australian supermarkets meet WHO guidelines, study finds
By Lara Pearce • Senior Producer 2:51pm Aug 14, 2024
"Not a single baby or toddler food sold in Australian supermarkets meets international guidelines for health and promotion set by the World Health Organization, a new study has claimed"
Australia's health guidelines recommend no sugars be added to foods for children under a year old, while consumption should be "limited" in children older than that.
Choosing baby food demystified
Children under 12 months old should not be given any foods with added sugars, according to Australia's health guidelines. (iStock)
The baby foods were assessed against the WHO Regional Office for Europe's Nutrient and Promotion Profile Model, which was established in 2022 and is considered the gold standard benchmark.
The researchers found that each infant food product contained an average of 5.6 health claims, such as 'no added sugar' or 'free from colours and flavours'.
There was one case where 21 such claims were found on a single product.
"These claims are commonly used on unhealthy products and can contribute to a 'health halo' effect, leading consumers to believe they are healthy," George Institute dietitian and research fellow, Dr Daisy Coyle, said."
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