I like the term Secular Humanist.

"Secular humanism is a philosophy or life stance that embraces human reason, secular ethics, and philosophical naturalism while specifically rejecting religious dogma, supernaturalism, and superstition as the basis of morality and decision making."

I don't care about that. If it's what people perceive, tough cookie. Let them think what they want, right or wrong.

Branding appears to be what religious people do. I would rather not be branded thank you. I'm fine with live and let live. Don't try to force your beliefs on me and I won't try to force my lack of belief on you. Seems pretty simple but religious people feel this need to convert the world

How about the avoidance of labels in branding. Try: "A place for the sharing of questions, stimulating ideas, civil debate, for poignant perceptions, sharing of problems and concerns, civil debate of issues, and friendship. For a few, possible romantic connections."

It's an educational problem. They have mis-understandings.

I tend to use words like: evidence-based. Skeptical rather than gullible.

That would sound nice, but what happens if evolution takes a turn for increased "human" capabilities and people evolve into homo superduperious?

Understand, this generation is stuck with its Gene's, it would work as a brand for current generation but the next generation, homo superduperious, could be of those next advanced genetics like those that seperate homo sapiens from Homo erectus.

"...at the end if the day I'd rather not be any category at all." Neil deGrasse Tyson.

For more from his view point of labels here is video.

I can certainly see the appeal of believing in an authoritative Deity; people are absolved from responsibility. When negative things happen, it isn't because of human laziness or ignorance, but because god was teaching us a lesson. He has a plan, we just have to submit to authority, keep our behavior inside acceptable lines, don't criticize authority, do good deeds, and all our needs will be met.

It's so much easier than facing our flaws and changing behavior for the better.

I like to tell people I am free from religion, rather than put one of those labels on myself, although if it gets more personal then I will admit to being atheist.

Either dancing naked around a fire in full moon or frequent orgies definitely be more popular LMAO but humanist has some appeal but am not worried

i don't need a brand. i'm not a member of a religion called atheism. i'm just a person who believes there are no gods. there is a word for that: a theist. it's not a club, a brotherhood, a sisterhood or a church. if it had or was a brand, i'd probably look for something else to call myself.

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I hate labels but always answer that i do not believe in any gods or religions

i’m an agnostic atheist. i don’t use humanism because my morality isn’t human-centric. we’re no more important than any other animal.
edit: also in case you didn’t know, and because you’re so worried about atheists being “associated with devil worship,” a lot of people say that humanists worship humans as god. no one has perfect “branding.”

I am an agnostic atheist. Deal with it.

We save you money.....you don't have to put money in the basket.

I have a concern many in the Agnostic, Atheist, Skeptic , Freethinker & Humanist community resist seeing themselves as part of a movement. Certainly there are core principles we can all agree on. We shouldn't let superficial differences scatter us & dilute our strength.

The religionists have been able to dominate our narrative without effective branding on our part., We have been marginalized because we haven't taken control of our own public perception. Too many in our community don't want to be "labeled", but if we don't project a unified & understandable image, the religionists will label us negatively.

Certainly there are differences among us. It is part of our brand to be free inquirers, but we need to focus on our Unity & take control of our image.

We won't have real clout until the politicians start being concerned about how the Humanist Vote is going in Ohio.

In my church days I heard many sermons against "humanists." This is because they want you to "let go and let god." It's all the same old bullshit regardless of names and branding.

That's a great question! In the US the Christians have been so successful at branding atheists as immoral because they don't have logic, evidence or morals on their side, so demonizing us is their only weapon. Regardless, many in the US thinks we're akin to Satanists even though the word just means "without god." They don't stop to think that this ideology means we don't believe in Satan either.
What I do is on my Twitter account is post good ways to help animals, the environment, the homeless and veterans (my pet causes) along with a hash tag that's trending, like # MondayMotivation.
I also try to give credit to a Pastor on TV if it's due, not in terms of their arguments but in terms of them seeming like a nice person.
And the Foundation Beyond Belief is a great atheist charity that has 5 stars, so you could always promote that on social media. They're out there for disasters, etc.

Nah, that marginalizes the AIs and the aliens. Not to mention the alien AIs. Let not even mention the uplifted animals species.

We could go all classical and try "veritaphile" or " truthlover" or "veritaquaesitor" or truth seeker"

But I prefer simple clear unambiguous language describing what I'm actually trying to be.

I like "notanidiot" or "notstupid" or "nob-delusional", if you prefer a positive spin I'm "pro-truth" "pro-logic"...hey thats a brand...

I believe "notanidiot" perfectly captures exactly what I'm trying to be when not accepting any form of theism or other junk beliefs.

All hail the No-Tan Idiots!

The NRA has been trying to do that for years and most intelligent people can tell it is phony...

Branding non believers is equivalent to herding cats.

People will like what you are if what you are accepts what they are and rejects we verses theyism.

The problem is what atheists, agnostics, skeptics, and to a certain extent freethinkers "believe" in is defined by a negative. I think it is important to define what we do believe in. Humanism may be a vehicle for that

I'm a Dudeist. The dude abides. Abide by what? Your life, man. Do your life.and don't treat objects like women.

I think its easier to be an atheist in a city like New York.

how about Allsupernaturaldenial?