Remember the “Jesus Shoes” that went viral in 2019?
Costing $3,000 a pair, the customized Nike Air Max 97s came with a steel crucifix, were made of 100% frankincense wool, included 60cc of “holy water” from the River Jordan tucked under the sole, and were inscribed with Matthew 14:25, the verse where Jesus supposedly walks on water.
It was a stunt released by the Brooklyn-based product design company MSCHF. That company just puts out a lot of random meant-to-go-viral content each month; the fact that these shoes happened to have a religious theme wasn’t the point. It was just amusing.
Now they’re doing something similar.
MSCHF recently teamed up with rapper Lil Nas X (who sang “Old Town Road&rdquo to release “Satan Shoes” — same Nike products, modified for everyone’s amusement with a “drop of human blood,” pentagrams, and a reference to a Bible verse (Luke 10:18) that says “I saw Satan fall like lightning from heaven.”
666 individually numbered pairs will be sold for $1,018 each.